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When you decided to build an online store, you probably didnât imagine having to stitch together a bundle of apps. ("Itâs like knitting, except you get a headache instead of a sweater".)
Building a solution from scratch canât be the only way to create an ecommerce store with a solid customer experience.
Meet the most flexible, future-proof backend ecommerce platform for online stores with built-in support for subscriptions, pre-orders, and payment plans.
Introducing Swell.
TLDR;
- Start selling quickly with prebuilt storefront themes and a dashboard with everything you need for online commerce
- Alternative to: BigCommerce and Magento
- Easily create subscriptions for both digital and physical products using a wealth of built-in features
- Best for: Developers, agencies, and entrepreneurs that want to build seamless ecommerce experiences with full creative freedom
At a Glance
Detailed Description
Swell is a futureproof, headless ecommerce platform that lets you quickly make storefronts to sell physical and digital products.
With Swell, you can drag and drop your way to a complete shop with pre-built themes that give you everything you need to start a successful ecommerce site.
The storefront editor within the dashboard works with most JavaScript frameworks, allowing you to customize your storefrontâno coding necessary.
You can also use Swell with third-party storefronts, like Builder.io, Shogun, and Next.js Commerce.

Use pre-built storefront templates to get your store up and selling quicklyâjust add content and styling.
Swell gives you multiple options for subscriptions with flexible subscription-oriented ecommerce functionality.
Right out of the box, you'll be able to create subscriptions for both physical and digital products that customers can pause or resume whenever they want.
Offer trial periods, subscription discounts, and coupons while getting comprehensive subscription reporting to keep track of growth.

The native subscriptions provide a number of customizable options like pricing and frequency.
You can sell globally using multi-language and multi-currency support, which includes up to 100 languages and allows you to provide localization throughout your store.
Make the customer experience extra smooth by setting your default currency, enabling additional currencies, and providing conversion fallback logic for your store.
The multi-currency feature lets you offer automatic conversion rates, price rules per currency, and the ability for customers to change currency during checkout.

Build your store from anywhere with multi-currency and multi-language support.
Swell provides the experience of a full-blown CMS on one dashboardâgiving you total control over how you customize and access your data.
Add custom fields, collections, field interfaces, and field validation rules to capture the data you need. You can edit existing fields or create new ones with just a few clicks.
This feature is entirely flexible and can be specified anywhere, enabling you to implement business logic best suited for your store's needs.

Place custom fields almost anywhere to capture unique data points.
You no longer have to Frankenstein your apps together just to get an ecommerce solution that costs you an arm and a leg. ("Get it? Because Frankenstein? Sorry, weâre done.")
Swell enables you to create sophisticated solutions faster, without having to think about infrastructure or maintenance.
Create the online store you've always wanted.
Get lifetime access to Swell today!